Building SEO RAT: A Free, Open-Source SEO Tool
What is SEO?
SEO is search engine optimization: the practice of enhancing your website to increase its ranking and visibility in search engines like Google and Bing without paying money, unlike ads.
Key Components of SEO
- On-Page SEO: Creating high-quality and relevant content that helps users and incorporates keywords that match user intent.
- Off-Page SEO: Building authority and popularity through backlinks from other reputable websites.
- Technical SEO: Improving website structure, speed, mobile-friendliness, and indexing to help search engines crawl the site effectively.
Why is SEO Important?
If you do SEO correctly, you can get organic traffic for your website, which is important for making your brand or product visible without paying money.
LLMs Can Cite Your Website
Good SEO will make popular LLMs cite your site and provide information based on your content.
Why Building SEO Tool?
I am an AI developer and have done SEO in my college years as a passive income source. I have some SEO websites that generate income:
Each of these websites is from a different sector and purpose. After some time working on optimizing them using Google Search Console, I found that doing good SEO is not an easy task and it’s more than just having content.
I also found that most SEO tools are cloud solutions with very high pricing compared to what a developer, blogger, or most people can afford — and the value from them is not that much! The hard and important work is still missing.
Building SEO RAT
I will be building SEO_RAT, an SEO tool that really works and helps you based on real gains and guidelines.
My main focus will be to have the following features:
- Getting real benefits from Google Search Console, not just quick overviews
- Smart and helpful visualizations
- Rank Tracker
- Competitor Analysis
- Audit (Technical + On-Page SEO)
- Smart indexing for pages
- Keyword analysis (using NLP and LLMs)
- Semantic Search
- Keyword Stuffing Detection
- Extract user queries
…and much more features that will all be free and open source.
How would you know if its working!
I will be testing the tool in my websites first before giving and words about it’s performance.
SEO_RAT Creator
Who am I?
Kareem Elkhateb Arabic NLP Researcher. I love crafting Ideas and see them help others.
You can find the GitHub repo here: SEO_RAT
My tech stack for this project is:
- Python (functional style)
- Solveit
- fastcore, nbdev, and Jeremy’s style (I hope!)
- FastHTML
If you find any design issues or have suggestions, I’d be happy to hear from you!
This is my attempt at building in public.